Overview of B2B Credit Analysis in Brazil: the challenges, trends, and decisions that are shaping the market
In the eighth episode of CIAL Insights, CIAL Dun & Bradstreet brings together financial market experts to launch and discuss the main insights from the Panorama of B2B Credit Analysis survey in Brazil, conducted in partnership with WCFO Brazil, Hécate Consultoria and Financ.ia.
Em 24 de junho, quando o relatório Global Economic Outlook Q3 2026, da Dun & Bradstreet foi finalizado, o Brent estava em US$ 74 e o mercado já começava a celebrar o fim do choque. Seis semanas depois, o petróleo voltou a se aproximar dos US$ 80.
A partir desse cenário, conversamos com executivos da Comexport e da Atlas Inovações sobre o que muda quando uma empresa deixa de reagir às manchetes e passa a tomar decisões com base nos sinais que realmente confirmam uma tendência. Porque, em um ambiente de alta volatilidade, não basta identificar o sinal. O que pode definir o resultado é o tempo entre perceber a mudança e tomar a decisão.



What to expect from this episode of CIAL Insights?

The current scenario of B2B credit in Brazil
Understand how high interest rates, pressure on liquidity, and greater selectivity are changing the granting of credit in companies.
Credit policy: from theory to practice
Discover why many companies have defined policies, but few are able to apply them as a strategic tool.

Data, risk, and a 360º view of the customer
See how fragmented information impacts decisions and what data makes a difference in B2B risk analysis.
Meet the experts

Pedro Maciel
A professor at USP, FGV, FIA and Saint Paul schools, he has extensive experience in credit analysis and risk management. He worked at institutions such as Itaú, Sudameris and Serasa, where he led the Credit Intelligence area for over ten years.

Rodrigo Guerra
Executive with more than 20 years of experience in the financial area, working in FP&A, Controllery, Treasury and Investor Relations in large national companies from different segments.

Rogério Cantarino
With nearly 20 years of experience in technology, SaaS, marketplace, healthcare, and financial services, she works to accelerate the growth of multinational companies and transform data into strategic decisions.
The Panorama of B2B Credit Analysis in Brazil survey was conducted by CIAL Dun & Bradstreet in partnership with WCFO Brazil, Hécate Consultoria and Financ.ia, gathering strategic insights on credit, risk, and growth in the Brazilian market.
Assista ao episódio e acesse gratuitamente os principais pontos da conversa para fortalecer sua estratégia de gestão de risco e de cadeia de fornecimento.