Overview of B2B Credit Analysis in Brazil: the challenges, trends, and decisions that are shaping the market
In the eighth episode of CIAL Insights, CIAL Dun & Bradstreet brings together financial market experts to launch and discuss the main insights from the Panorama of B2B Credit Analysis survey in Brazil, conducted in partnership with WCFO Brazil, Hécate Consultoria and Financ.ia.
In a scenario of high interest rates, greater selectivity in the granting of credit, and pressure on liquidity, the episode provides a practical analysis of the challenges faced by CFOs, financial managers, and credit professionals, and how data, technology, and strategy are transforming decision-making in the B2B market.
What to expect from this episode of CIAL Insights?

The current scenario of B2B credit in Brazil
Understand how high interest rates, pressure on liquidity, and greater selectivity are changing the granting of credit in companies.
Credit policy: from theory to practice
Discover why many companies have defined policies, but few are able to apply them as a strategic tool.

Data, risk, and a 360º view of the customer
See how fragmented information impacts decisions and what data makes a difference in B2B risk analysis.
Meet the experts

Olavo Borges
A professor at USP, FGV, FIA and Saint Paul schools, he has extensive experience in credit analysis and risk management. He worked at institutions such as Itaú, Sudameris and Serasa, where he led the Credit Intelligence area for over ten years.

Silvana Vieira
Executive with more than 20 years of experience in the financial area, working in FP&A, Controllery, Treasury and Investor Relations in large national companies from different segments.

Izabela Yumi
With nearly 20 years of experience in technology, SaaS, marketplace, healthcare, and financial services, she works to accelerate the growth of multinational companies and transform data into strategic decisions.

Marcelo Tavares
Executive with a background focused on technology, innovation and business growth, with experience in fintechs and the expansion of SaaS and CaaS solutions aimed at decision-making based on data.
The Panorama of B2B Credit Analysis in Brazil survey was conducted by CIAL Dun & Bradstreet in partnership with WCFO Brazil, Hécate Consultoria and Financ.ia, gathering strategic insights on credit, risk, and growth in the Brazilian market.
Watch the episode and download the full study for free to access new data, trends, and practical recommendations to strengthen your B2B credit strategy.
